Graphic
design
Visually striking, effective design that resonates with your audience and gives your brand a distinctive voice.
BRAND DESIGN → LABELS → ART DIRECTION
Ideas
that build
brands.
Hi, I’m Lêdda — an Art Director and Label Design Specialist with 7+ years in CPG and sports nutrition, helping brands stand out on the shelf and online.
ART DIRECTOR
BRANDS FEATURED
IN SELECTED WORK
IN SELECTED WORK
Elevating CPG & sports nutrition brands.
Labels, social media graphics & design with presence.
Packaging designPersonality.
Packaged.
↗The approachOne brand.
Every detail.
Art directionLabelsBrand identitySocial graphicsProduct imagery
↗
Campaign designMade to
stand out.
↗
Distinctive brands.
Unmistakable presence.
From the label
to the next impression.
Design for CPG and sports nutrition brands,
with personality in every detail.
Brand direction.
Product by product.
Open a brand and browse the full body of work,
filtered by packaging, imagery, social and email.
Killer Labz & Performax Labs: continuation of the rebranding initiated by other designers, developed by Lêdda across product design and launch communication.
More projects & explorations
Client collections and clearly identified concept work.
What I doOne vision.
One vision.
Every brand touchpoint.
Art direction that connects the product,
the packaging and the conversation around it.
Graphic
Label
design
Eye-catching, compliant, market-ready labels. From a new brand identity to a cohesive family of products.
Social media
graphics
Engaging content that builds awareness, connects with consumers and strengthens your brand’s presence.
Meet LêddaCreative by nature.
Creative by nature.
Specialist by experience.
7+
years in CPG &
sports nutrition
Art Director.
Label Design Specialist.
I’m Lêdda Eloy, based in Valença, Brazil. With over seven years of experience in consumer packaged goods and sports nutrition, I help brands find a distinctive voice through design.
At Gerart Media, I’ve had the privilege of collaborating with talented professionals to create marketing and design solutions that unlock a brand’s full potential. I’ve built identities from the ground up for multiple high-profile sports nutrition brands.
This industry is more than my work. It’s a passion that fuels my creativity and dedication. Together with the Gerart Media team, I keep exploring new ways to move sports nutrition marketing forward.
Explore my work ↗